Paulius Šaparnis

Brand activations

For advertising, event and experiential agencies: launches, corporate events and conferences

Give your guests something to play.

A game in your brand’s style on your LED screen, big TV or projection. Guests scan a QR code and play from their own phones. No app. I design it and write the software.

Start a project

What it does for your brand

A crowd in winter hats watching falling-blocks games glow in a school’s glass-block windows at night
The crowd at Blocks, Vilnius Light Festival 2025.
  • People take part. A screen they control gets more than a glance.
  • People stay. They wait for their turn and watch the others play.
  • Made to be filmed. A friend playing on a big screen is worth recording.

What crowds did

Figures from two winters at Vilnius Light Festival.

80 people in the Blocks queue (approx.), waiting 20–30 minutes

9 games running at once on one wall, at Blocks

6 phones playing at once on three courts, at Ping Pong

Write to this screen

A small version of the live message wall. Type a line and watch it light up.

No messages yet.

450 messages sent to an LED screen in 15 minutes, at a band concert (approx.)

Screens, walls and objects

Made for your brand, your space and your audience.

What you can brand

  • The look, colours, sounds and rules of the game.
  • What guests see on their phones.
  • The QR code signs and the queue screen.
  • The shape and the light of an object.
  • Live messages from guests on the screen.
A phone used as a game controller, showing the score and a paddle to drag
What a guest sees: the phone as the controller. Ping Pong, 2026, with Aleksandr Voronovič.

How a project runs

  1. Brief. The event, the place, the date and the audience.
  2. Idea and price. I suggest a format and an idea, with a quote.
  3. Build and test. I build it with your brand assets and test it on your screen or a similar one.
  4. Event. We set it up and guests start playing.

Price and timeline

Every project is priced individually. Allow a few weeks; I confirm the timeline with the quote.

On site I need a screen or a wall (yours, or arranged through my contacts), power, and good mobile coverage or guest Wi-Fi.

Ask for a quote

Sign-ups and data

Guests join from their own phones, so joining can double as a sign-up or lead capture: a newsletter subscription, contact details or anything else you need to ask, always with consent. We agree beforehand on the fields, the consent text and who keeps the data. If you collect nothing, guests play with no app and no sign-up.

Questions

Can it run on our LED screen?

Usually yes. My live message wall has already run on a concert LED screen. Send me the screen’s size and resolution, and I will tell you what fits.

How many guests can play at once?

At Blocks nine games ran at once, and everyone else waited in a live queue. The number depends on the idea and the screen.